Head of Marketing

Job Description

Risk Labs is the core team and foundation dedicated to developing and expanding the UMA and Across protocol ecosystems.

What is UMA?

UMA’s optimistic oracle (OO) is designed to record any verifiable truth or data onto a blockchain. UMA serves as the canonical source of truth for blockchains to verify real-world data. Its vision is to enable any verifiable truth to be trustlessly recorded on-chain.

What is Across?

Across is a cross-chain bridge for L2s and rollups, secured by UMA’s OO. Its purpose is to enhance blockchain usability, accessibility, and efficiency. The vision for Across is to make intents the standard in cross-chain interoperability, with settlements facilitated by Across.

Where do you fit in?

We are seeking a Head of Marketing to drive the success of UMA and Across. You will lead and mentor a team of over four marketing managers, overseeing all aspects of marketing. With your visionary leadership, deep marketing expertise, and comprehensive understanding of the crypto industry, you will create data-driven strategies to boost protocol adoption, increase brand awareness, and expand our user base, followers, and token holders. We value strategic thinking but also need someone ready to engage in hands-on work to make these complex protocols widely known and adopted.

Responsibilities:

  • Alignment: Set OKRs/KPIs for individual and team success, aligning the marketing organization with leadership, product, and sales.
  • Strategy Creation: Develop a comprehensive marketing playbook adaptable for each brand and product.
  • Efficient Execution: Collaborate cross-departmentally to deliver strategies, campaigns, and playbooks effectively and on time.
  • Data-Driven Decisions: Analyze market trends, competitor activities, user behaviors, and community involvement to optimize the marketing playbook.
  • Leadership & Collaboration: Lead, coach, and support a team of top-tier marketing and community managers, fostering collaboration with sales and product teams.
  • Budget Management: Manage the marketing budget, providing data-driven ROI reports.
  • Community & Marketing Advocacy: Champion community and marketing efforts at both product and organizational levels.

Requirements:

  • 5+ years of executive or leadership-level marketing experience
  • 2+ years in the crypto industry (preferably DeFi) or a closely related field
  • Technical knowledge and the ability to convey complex concepts to various audiences
  • Proficiency with industry-standard tools like Twitter, Discord, and governance forums
  • High emotional intelligence and proven leadership abilities
  • Excellent written and verbal English skills

Compensation and Benefits:

  • Competitive salaries and meaningful token options ($UMA and $ACX)
  • Base salaries range from $180k-$210k (USD)
  • Payment in stablecoins or fiat
  • A supportive culture offering flexible vacation, family care, and professional development
  • 100% remote work with at least two team-wide offsites annually

Why do we love working at Risk Labs?

Our team is aligned with the ethos of the crypto industry, striving to make a significant impact. At Risk Labs, you’ll thrive if you’re a self-starter, kind, adaptable, and passionate about making a difference. We are a values-driven team focused on creating an environment where everyone can do their best work. We build products we believe in, continually aiming for innovation and growth. Our supportive culture fosters personal and professional development, ensuring a motivated and happy team.

UMA’s optimistic oracle is a decentralized truth machine for Web3, offering exciting technical challenges and growth opportunities. Across leads in intents-based solutions and settlements, creating an interoperable DeFi world. We have big dreams and an enthusiastic team ready to bring them to life.

Want to know more?

  • Our team includes highly sought-after engineers and a diverse business team showcasing high-quality tech.
  • We have a strong network of supportive investors from groups like Placeholder, Blockchain Capital, Bain Capital, Coinbase, and Dragonfly.
  • We prioritize wellness, encouraging teammates to take the time off they need and support each other.
  • At Risk Labs, you’ll never be bored. We are constantly developing, building, experimenting, and evolving, ensuring a dynamic and engaging work environment.