LinkedIn Performance Marketing Manager – Paid Social

Job Description

We’re searching for an experienced Performance Marketing Manager who not only excels in their field but is also dedicated to making a meaningful impact in people’s lives. Your role will be pivotal in crafting compelling marketing campaigns primarily for LinkedIn, offering complete remote flexibility to work from anywhere globally.

If you have a minimum of five years’ experience in developing and executing paid social strategies, particularly on LinkedIn, and are ready to contribute your creative skills to empower others, we want to hear from you.

Your Responsibilities:

  • Develop and execute a strategy to drive high-quality conversions through our paid social LinkedIn channel, aligning with overall marketing objectives.
  • Meet ROAS goals tied to company targets.
  • Collaborate with the Creative team to create engaging ad content tailored to our audience, following platform best practices.
  • Utilize advanced targeting options to reach specific demographics and segments effectively.
  • Conduct A/B testing to optimize campaign elements and performance continually.
  • Generate regular performance reports and communicate results to stakeholders.
  • Coordinate with other channel managers to ensure alignment with marketing goals.
  • Manage the relationship with LinkedIn account support and oversee tag and pixel management.

Your Qualifications:

  • Minimum five years’ experience in paid social strategy, preferably in B2C.
  • Proficiency in managing campaigns on LinkedIn, with experience on Meta and TikTok desirable.
  • Advanced campaign management skills, including bid, budget, and targeting optimization.
  • Expertise in ad copywriting, creative best practices, and audience segmentation.
  • Strong grasp of conversion tracking, pixel management, and attribution models.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • In-depth understanding of the online advertising industry and social media landscape.
  • Excellent attention to detail, time management, and proactive work approach.
  • Fluency in English required, proficiency in other languages preferred.

What We Offer:

  • Join an international and diverse team of over 70 passionate professionals.
  • Enjoy a supportive team environment focused on continuous product improvement.
  • Competitive salary package tailored to your experience and responsibilities.
  • Flexible working hours and fully remote setup.
  • Engaging tasks, collaborative work culture, and opportunities to innovate.
  • Virtual team activities, regular events, and an annual JobLeads Sailing Week in the Mediterranean.

If you’re a creative individual with a passion for paid social performance marketing and a desire to contribute to JobLeads’ online presence, we invite you to apply. We’re excited to meet you!