Remote Head of Marketing

Job Description

We’re actively seeking a Head of Marketing for TopspinPro, marking our inaugural internal marketing hire! Could this be your next career move?

We’re looking for someone deeply passionate about sports and the transformative power it holds, eager to lead a marketing evolution and witness its impact. Whether you’re an experienced Head of Marketing or aspiring to step into the role for the first time, we’ll provide the support you need to thrive and develop.

At TopspinPro, we’re dedicated to revolutionizing tennis, pickleball, and hopefully, Padel. This role is pivotal in realizing that mission.

About TopspinPro:

Our Focus: At TopspinPro, we’re not just about creating innovative training tools; we’re about fundamentally changing how tennis and pickleball are learned and enjoyed globally. Since our inception in 2015, we’ve empowered over a million players across 124 countries to master topspin, transforming their game and enhancing the sport’s enjoyment. Our innovative approach has not only built a global customer base but positioned us as a beacon of innovation in sports training.

Our Team: Comprising nine individuals, the TopspinPro team operates fully remotely across various time zones. We consist of ex-tennis coaches, pickleball enthusiasts, and even a few newcomers to the racket scene, all bonded by our shared dedication to our work and each other. We prioritize support, challenge, and laughter, embracing a flexible work environment.

Why Now: This is a thrilling moment for TopspinPro as we transition from a single-product to a multi-product business after nine years. The Head of Marketing will play a central role in this transformative journey, with the opportunity to shape the future of tennis, pickleball, and our company.

What Defines Us:

Certain values are non-negotiable for us, including integrity, effective communication, and trustworthiness. We also hold additional values close to our core at TopspinPro.

Putting People First:

  • We prioritize teamwork, recognizing the challenges of building relationships and camaraderie in a remote setup.
  • We value work-life balance and encourage prioritizing wellbeing, acknowledging the importance of family and personal time.
  • This human-centric approach extends to everyone we interact with, fostering empathy, respect, and fairness towards all stakeholders.

Passion for Learning:

  • Our raison d’être is facilitating learning, encouraging its application, enjoyment, and sharing.
  • We foster a culture of curiosity and continuous learning, exchanging insights, and exploring diverse sources of knowledge.
  • Growth, both personal and professional, is a constant pursuit for us, driven by our collective passion for learning.

Playfulness:

  • While we take our responsibilities seriously, we maintain a spirit of playfulness and positivity.
  • Innovation is at the heart of our product development, embracing unconventional ideas and approaches.
  • Warmth defines our interactions, characterized by kindness, fun, and genuine connections beyond work tasks.

Your Role:

Your responsibilities will include:

  • Crafting a robust marketing strategy aligned with our business objectives, particularly as we expand our product offerings.
  • Collaborating with the Product team to execute successful product launches, generating excitement and driving sales.
  • Building and leading the marketing department, fostering collaboration across internal teams and external partners.
  • Managing end-to-end campaigns, ensuring seamless execution and measurable results.
  • Elevating our brand visibility and engagement across all channels.
  • Spearheading online initiatives to reach and engage our target audience.
  • Conducting thorough market research and analysis to inform strategic decisions.
  • Developing and executing compelling content strategies.
  • Shaping our brand image and reputation through strategic public relations initiatives.

The Application Process:

Our interview process consists of:

  • A quick application form.
  • A 5-minute video introduction.
  • Culture and screening interviews.
  • Technical interview.
  • A challenge task, followed by an in-person presentation in London (with compensation).

If this opportunity excites you, we encourage you to apply!

About You:

If you resonate with the following:

  • A proven track record in marketing, with managerial experience preferred.
  • Expertise in digital marketing, including DTC strategies.
  • Strong problem-solving skills and a proactive, self-driven approach.
  • Curiosity and adaptability in unfamiliar situations.
  • Excellent communication skills and a collaborative mindset.
  • Experience in the sports industry, preferably tennis.
  • Based in the UK, with a willingness to meet in person periodically.
  • Thriving in a remote work environment.

Benefits:

Joining TopspinPro comes with fantastic perks:

  • Competitive salary, contingent on experience.
  • Fully remote setup anywhere in the UK.
  • Pension contribution.
  • Wellbeing budget.
  • Learning and development opportunities.
  • Remote working budget.
  • Flexible working hours.
  • Annual offsite retreat.
  • Virtual team events and socials.

If this resonates with you, we look forward to hearing from you