Senior Content Designer

Job Description

Senior Content Designer, Member XD

Remote, United States


Netflix, the world’s leading streaming entertainment service, boasts over 247 million paid memberships across 190+ countries, offering a vast array of TV series, films, and games in numerous genres and languages. Members have the freedom to watch as much as they want, whenever they want, with the ability to change plans at any time.

Role Overview

As a Senior Content Designer in Member XD, you’ll be part of an elite team developing new features for our streaming platform.

About Member XD

Member XD, encompassing Content Designers, Product Designers, and Design Ops, crafts personalized entertainment experiences, connecting people with stories they love. The team designs the entire member journey for TV, mobile, and other devices from the moment they join Netflix.

About XD Content Design

Netflix Content Designers collaborate with Product Designers, Product Managers, Globalization specialists, and others to create engaging streaming product experiences. They focus on language to create strategic, testable content that reduces friction and communicates effectively with a global audience.

About You

  • You are a systems thinker with experience in taxonomy creation.
  • You have significant experience categorizing or describing content for users, ideally in an entertainment setting.
  • You excel at writing vivid copy, explaining word choices, and drafting strategic internal documents.
  • You critically assess user journeys and integrate data and research into your work.
  • You advocate for your perspectives while being collaborative and open to feedback.
  • You build strong relationships with colleagues from diverse backgrounds and areas of expertise.
  • You are self-directed and maintain high standards for execution and communication.


  • Develop and implement Content Design strategies to enhance the Netflix catalog and user experience.
  • Create frameworks for new text assets that capture various aspects of Netflix shows, movies, and games, and provide guidance to fulfillment teams.
  • Collaborate with design, writing, product, and engineering teams on test plans and execution.
  • Maintain central resources as a source of truth for cross-functional teams.


  • 5+ years of experience on a user-focused entertainment or publishing platform.
  • Proven ability to build effective relationships with stakeholders, partners, and team members.
  • Demonstrated creative and analytical writing skills.
  • Experience developing language frameworks and strategies.
  • Experience working on global products and partnering with Globalization.
  • Experience with A/B testing preferred.

This full-time, salaried position reports to the Senior Manager of Content Design, Member XD.

Compensation and Benefits

The compensation structure includes an annual salary with no bonuses. You can choose the proportion of your compensation in salary versus stock options. Compensation is based on market indicators and your specific job family, background, skills, and experience, with a range of $120,000-$515,000.

Netflix offers comprehensive benefits, including health plans, mental health support, a 401(k) retirement plan with employer match, a stock option program, disability programs, health savings and flexible spending accounts, family-forming benefits, and life and serious injury benefits. We also provide paid leave programs. Full-time hourly employees accrue 35 days annually for paid time off, while salaried employees have immediate access to flexible time off. More details can be found here.

Netflix values diversity and inclusion, recognizing that diverse perspectives strengthen teams. We do not discriminate based on race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender identity or expression, age, disability, medical condition, pregnancy, genetic information, marital status, or military service. Learn more about our unique culture and environment here.